The Bearded Chap Natural Matte Cream (130g)

Winner of Best Men's Hair Styling Product at the Australian Modern Barber Awards 2024, the Natural Matte Cream is The Bearded Chap's most versatile styling product - a firm-hold cream that works across all hair types and lengths without the heaviness, grease, or residue of traditional wax or oil-based products.

The formula is water-based, which means it spreads easily through the hair, rinses cleanly from the hands, and washes out without leaving build-up behind. The hold is genuine and firm - strong enough for thick, coarse, or hard-to-control hair - while the finish stays matte and natural throughout the day. A Kaolin clay base adds texture and grip, beeswax provides the structure, and a conditioning blend of glycerin and plant-derived emollients keeps the hair from feeling dry or stiff under the hold.

The scent is Caramel and Vanilla - rich, warm, and distinctly dessert-adjacent. It's the kind of scent that draws a second comment. Handcrafted in small batches at The Bearded Chap's Brisbane factory. 130g jar.

• Hold: Firm
• Shine: None
• Finish: Matte
• Best For: All hair types - particularly textured, curly, or thick hair
• Application: Dry hair
• Reworkable: Yes

Who's It For

The Chap with textured, curly, or thick hair who wants a firm hold without a heavy, greasy product. Also works well for anyone who's been using wax or oil-based creams and wants the same performance with easier application and cleaner rinse-out. Suitable across all hair types and lengths - particularly strong on curly and textured hair where definition and hold matter most.

Key Benefits

• Firm Hold for Hard-to-Control Hair - Provides genuine, lasting hold strong enough for thick, coarse, or naturally resistant hair without stiffness or crunch.
• Water-Based Formula - Spreads easily through all hair types, rinses cleanly from hands without soap, and washes out without build-up - the performance of an oil-based product without the clean-up.
• Matte, Natural Finish - No shine, no gloss - a lived-in, natural finish that works for relaxed everyday styles and more defined looks alike.
• Standout on Textured and Curly Hair - The cream's grip and flexibility define and hold curls and waves without weighing them down or causing frizz.
• Reworkable Throughout the Day - The hold remains flexible enough to re-style with fingers as the day progresses.
• Conditions as It Styles - Glycerin and plant-derived emollients maintain hair hydration under the hold, preventing the dry, brittle feel that harsher styling products cause.
• Award-Winning Formula - Winner of Best Men's Hair Styling Product at the Australian Modern Barber Awards 2024.
• Handcrafted in Australia - Made in small batches at The Bearded Chap's Brisbane factory. 

Scent Profile

Rich, warm, and indulgent. Caramel leads with a deep, toasted sweetness before Vanilla rounds it out into a full, dessert-like warmth. The Bearded Chap describe it as a thick shake in scent form - and it's hard to argue. A bold, distinctive choice for a styling product that makes the morning routine noticeably more enjoyable.

Key Ingredients

• Kaolin - A fine Australian white clay that provides grip, texture, and a smooth matte finish without adding weight to the hair.
• Beeswax (Cera Alba) - Provides the firm, lasting hold at the core of the formula - structured enough for thick or resistant hair while remaining workable and reworkable.
• Glycerin - A humectant that draws moisture into the hair shaft throughout the day, keeping hair hydrated and preventing dryness under the hold.
• Capric/Caprylic Triglyceride - A lightweight, plant-derived emollient derived from coconut oil that conditions the hair and improves the cream's spreadability without greasiness.
• VP/VA Copolymer - A film-forming polymer that reinforces hold and helps the style maintain its shape throughout the day.
• Cetearyl Glucoside and Cetearyl Alcohol - Plant-derived emulsifiers that give the cream its smooth, workable texture and ensure even distribution through the hair.
• Polyglyceryl-3 Palmitate - A gentle, plant-derived emulsifier that contributes to the cream's light, non-greasy feel on application.
• Candelilla Wax (Euphorbia Cerifera Wax) - A plant-derived wax that adds additional hold and structure alongside the beeswax, contributing to the firm finish without heaviness.
• Phenoxyethanol and Caprylyl Glycol - A gentle, effective preservative system that maintains formula integrity without parabens.
• Fragrance - The Bearded Chap's proprietary Caramel & Vanilla scent blend. 

How To Use

Start with completely dry hair. Scoop a small amount of cream onto dry fingertips - start conservatively, as the formula is concentrated and builds well. Rub between the palms to warm and distribute evenly, then begin application at the fringe before working through to the back and sides. Use fingertips for a more relaxed, textured finish or a comb for a cleaner, more defined look.Build hold gradually by adding a small additional amount if needed. The cream rinses cleanly from the hands without soap - no residue, no build-up.

Why MASC Recommends This

A Best Men's Hair Styling Product award from the Australian Modern Barber Awards is a credential that comes from people who spend their days working with styling products professionally - that carries weight. The Natural Matte Cream earns it with a formula that genuinely bridges the gap between performance and ease of use: firm hold, clean matte finish, water-based so it spreads and rinses without effort, and conditioning enough that the hair doesn't suffer for it. For anyone who wants their hair to stay where they put it without looking like they tried too hard, this is a strong answer.