A bright, refreshing blend of Pomelo, Coriander, and Green Leaves.
Scent Profile: Mahana
Vibrant. Optimistic. Effortlessly fresh.
Olfactive Family: Citrus Aromatic
Mahana is a luminous blend of citrus, green leaves, and clean woods — crisp, airy, and invigorating.
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Top Notes: Pomelo, Ruby Grapefruit, Verbena, Lime
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Heart Notes: Coriander, Black Pepper, Birch Leaf, Galbanum
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Base Notes: Ambrette, Virginia Cedarwood, Vetiver, Clean Musk
It opens with sparkling citrus - bright pomelo and grapefruit layered with lime and verbena. Coriander and pepper add subtle aromatic warmth, while birch leaf and galbanum introduce fresh greenery. The drydown is light and smooth, anchored by cedarwood, vetiver, ambrette, and clean musk.
Clean without being soapy. Fresh without being sharp.
What It Smells Like
Mahana smells like fresh air along a rugged coastline — citrus carried on warm wind, green leaves brushing against driftwood. It feels expansive and open, like sunlight on salt-tinged air.
It’s light, crisp, and invigorating - a scent that feels easy and uplifting.
Inspiration
Inspired by the hike to Papakōlea, the rare green sand beach on Hawaii’s Big Island, Mahana reflects the feeling of journeying somewhere remote and remarkable.
The path is rugged and unmarked, but the reward is extraordinary — fresh air, verdant hills, and an unforgettable view of sapphire waters against green sand.
Mahana captures that sense of openness and optimism. It’s a fragrance that feels like possibility.
Maximum Concentration. Exceptional Presence.
After years of refining their solid fragrance craftsmanship, Fulton & Roark introduced Extrait de Parfum - their most concentrated and longest-lasting fragrance format to date. Each scent is formulated at a true Extrait de Parfum concentration (25–30%), significantly higher than most fragrances on the market.
For comparison:
- Eau de Toilette (EDT): typically 5–10%
- Eau de Parfum (EDP): typically 10–20%
- Fulton & Roark Extrait: 25–30%
The result is deeper complexity, enhanced longevity, and a fragrance that evolves beautifully throughout the day.
What Makes Extrait Different?
Higher fragrance concentration means:
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Greater Longevity - Designed to last 8–12+ hours depending on skin chemistry and environment.
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Richer Depth - Base notes develop more fully and remain present longer.
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Smoother Evolution - The scent unfolds gradually, revealing layers with time.
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Less Product Needed - A light application delivers powerful impact. This is fragrance with intention and endurance.
How It Wears
Extrait de Parfum sits closer to the skin than overly diffusive sprays but lasts significantly longer than lower-concentration fragrances. Expect:
- Stronger opening presence
- Longer mid-note development
- A persistent, refined drydown It’s noticeable without being aggressive — powerful but composed.
How to Apply
- Spray lightly on pulse points - wrists, neck, or chest.
- Avoid over-application - the higher concentration requires less product.
- Allow the fragrance to evolve naturally throughout the day.
- Two to three sprays are typically sufficient.
Why MASC Recommends This
At MASC, we recommend Fulton & Roark Extrait de Parfum for customers who want maximum performance without sacrificing refinement. It’s ideal for:
- Those who want all-day longevity
- Evenings and colder seasons
- Signature scent seekers
- Customers upgrading from solid cologne
- Anyone who appreciates depth and nuance in fragrance
- This is Fulton & Roark at its most expressive and enduring.
Frequently Asked Questions
What is an Extrait de Parfum? It’s the highest standard concentration of fragrance, typically 20–30%, offering longer wear and richer depth than EDT or EDP.
How long does it last? Most wearers experience 8–12+ hours depending on application and skin chemistry.
Is it stronger than the Solid Cologne? Yes. Extrait de Parfum offers more projection and longer wear.
Is it overpowering? When applied correctly (2–3 sprays), it remains refined and balanced.
Is this good for everyday use? Yes - though many customers prefer it for evenings, special occasions, or cooler months.
