Urth Daily Invigorating Face Wash (237ml)

A clean, healthy complexion starts with the right cleanser. Urth's Daily Invigorating Face Wash is a plant-powered gel cleanser that removes impurities, clarifies pores, and balances oil production without stripping the skin's moisture barrier. White Tea, Ginseng, and Chamomile extracts deliver antioxidant protection and calm visible redness, while Glycolic Acid and Lactic Acid gently encourage surface cell turnover for a brighter, more even complexion. Vitamin E and Vitamin B5 round out the formula, leaving skin soft, refreshed, and ready for whatever comes next. Vegan, cruelty-free, and formulated without parabens or pore-clogging ingredients.

Who's It For 

Built for all skin types - including oily, combination, and sensitive. This is the ideal everyday cleanser for anyone who wants a thorough, invigorating cleanse without the tight, stripped feeling that harsh face washes leave behind. 

Key Benefits

• Deep yet gentle cleanse - Removes dirt, oil, and daily buildup effectively without disrupting the skin's natural moisture barrier, so skin feels clean but never dry or tight.
• Clarifies and minimizes pores - Glycolic Acid and Lactic Acid work at the surface to dissolve debris and reduce the appearance of clogged pores and blackheads over time.
• Soothes redness and irritation - Chamomile and White Tea extracts calm visible redness and help even out skin tone with consistent use.
• Supports lasting hydration - Vitamin B5 (Panthenol) helps the skin retain moisture and primes it to absorb your moisturizer more effectively after cleansing.
• Antioxidant protection - Ginseng and White Tea deliver a dose of free-radical defence, protecting the skin from daily environmental stressors. 

Key Ingredients

• White Tea Extract (Camellia Sinensis) - A potent antioxidant botanical that shields skin from environmental damage and free radicals while calming visible irritation.
• Ginseng Root Extract (Panax) - An adaptogenic root used in Traditional Chinese Medicine to energize and revitalize. Helps improve circulation and supports a brighter, more even complexion.
• Chamomile Extract (Chamomilla Recutita) - A reliable anti-inflammatory that soothes redness and calms reactive skin with each cleanse.
• Glycolic Acid - An alpha hydroxy acid (AHA) that gently exfoliates at the skin's surface, encouraging cell turnover and a more refined, even texture over time.
• Vitamin B5 (Panthenol) - A skin-conditioning humectant that helps retain moisture and supports barrier recovery after cleansing.
• Peppermint & Spearmint Leaf Oils (Mentha Piperita / Mentha Viridis) - Provide a cool, refreshing sensation on the skin and contribute to the cleanser's invigorating sensory experience. 

How To Use

Wet face with warm water. Apply a small amount of face wash to your hands or directly to the face, and work into a lather using circular motions. Rinse thoroughly and pat dry. Use morning and evening for best results. Follow immediately with your moisturizer while skin is still slightly damp to lock in hydration.

Why MASC Recommends This

Urth's Daily Invigorating Face Wash is the kind of product that earns a permanent spot on the shelf - not because it's complicated, but because it works. It's one of the most complete everyday cleansers we carry: genuinely effective at clearing pores and balancing oil, while still being gentle enough for daily use on any skin type. If you're building a men's skincare routine from scratch, this is exactly where you start.