(Malin+Goetz) Vitamin B5 Hydrating Bar - Dark Rum (140g)

A cleansing bar that smells like a cocktail you'd actually want on your skin - in the best possible way. The (MALIN+GOETZ) Vitamin B5 Hydrating Bar in Dark Rum is a triple-milled, vitamin-rich body bar that cleanses, conditions, and lightly scents skin in a single step, leaving it velvety smooth and deeply hydrated rather than stripped and forgotten. Panthenol (vitamin B5), hyaluronic acid, and an eight-amino-acid complex work in concert to draw moisture in and keep it there, while shea butter and sweet almond oil add a layer of nourishing conditioning. Vegan and cruelty-free.

Who's It For

For anyone who wants their shower routine to feel like more than a chore. This bar is ideal for dry, dull, or moisture-hungry skin that could use cleansing and conditioning in one efficient step - and for anyone who's already obsessed with (MALIN+GOETZ)'s Dark Rum scent family. 

Key Benefits

• Cleanses without stripping. Triple-milled for a denser bar and creamier lather, this formula lifts dirt and debris effectively while preserving the skin's moisture balance - no tight, dry feeling post-shower.
• Actively hydrates. Panthenol (vitamin B5) and sodium hyaluronate act as humectants, pulling moisture from the environment into the skin and locking it in throughout the day.
• Conditions as it rinses. Shea butter and sweet almond oil deliver fatty acid-rich conditioning so skin feels soft and smooth straight out of the shower - before body lotion even enters the picture.
• Amino acid complex supports a healthy barrier. An eight-amino-acid blend helps bind moisture to the skin's surface and supports barrier resilience with regular use.
• Long-lasting and low-waste. Each bar lasts 2.5x longer than an average 250ml body wash and eliminates two plastic bottles from your routine - a meaningful upgrade with minimal effort. 

Scent Profile

Warm, rich, and quietly indulgent - (MALIN+GOETZ)'s Dark Rum is one of those scents that stops people mid-shower to ask what you're using. It opens with a deep, molasses-tinged warmth that's more sophisticated than sweet, layered over a subtly spiced base that lingers softly on skin after rinsing. It's the kind of scent that makes your bathroom smell like a very well-appointed bar - and that's a compliment.

Key Ingredients

• Panthenol / Vitamin B5  - A proven humectant that draws moisture from the environment into the skin, improving hydration, smoothness, and skin resilience with continued use.
• Sodium Hyaluronate - The salt form of hyaluronic acid; penetrates the skin's surface to deliver deep cushioning and soothing hydration.
• Amino Acid Blend - 8 acids (Serine, Alanine, Glycine, Glutamic Acid, Lysine HCl, Threonine, Arginine, Proline) - A comprehensive complex that helps bind moisture to the skin and supports a healthy, hydrated barrier.
• Shea Butter (Butyrospermum Parkii Butter) - Rich in fatty acids, shea butter softens and smooths skin while helping to lock in the moisture delivered by the bar's humectant ingredients.
• Sweet Almond Oil (Prunus Amygdalus Dulcis Oil) - A lightweight, nourishing emollient that conditions skin and helps prevent post-cleanse dryness.
• Turmeric Root Powder (Curcuma Longa Root Powder) - Provides the bar's warm golden colour and brings mild antioxidant properties to the formula.

How To Use

Massage the wet bar onto skin to create a rich, gentle lather. Rinse clean. Follow with the (MALIN+GOETZ) Vitamin B5 Body Lotion or Body Moisturizer to seal in hydration - especially effective on damp skin.

Why MASC Recommends This

The Dark Rum scent is one of (MALIN+GOETZ)'s most iconic, and having it in a cleansing bar format is a genuinely smart way to bring it into a daily routine without doubling up on fragrance products. This bar delivers real skincare results - not just a pleasant shower experience - and the triple-milled formula means it lasts considerably longer than a standard body wash. If you're already a Dark Rum fan, this is a no-brainer add-on. If you're not yet a convert, this is a very easy place to start.