{"product_id":"before-fluoride-free-mellowmint-100ml","title":"Before Fluoride-Free - MellowMint (100ml)","description":"\u003cp\u003eNot every morning calls for an icy mint blast. Before's MellowMint Whitening Toothpaste delivers the same clean, effective fluoride-free formula as the SuperMint - low-abrasion whitening, xylitol and arginine for oral microbiome support, zinc for bacteria control, and organic aloe vera for gum health - but dialled back to a gentler, softer mint experience that's easier on the senses and just as effective at doing the job.\u003c\/p\u003e\n\u003cp\u003eThe MellowMint flavour is built around coconut oil and cornmint, with spearmint rounding it out into something smooth, calm, and quietly refreshing. No sharp edges, no morning assault on the taste buds - just a clean, comfortable brush that gets the day started right.\u003c\/p\u003e\n\u003cp\u003eFree of SLS, SLES, parabens, PEGs, peroxide, and artificial flavours and colours. Packaged in Before's plant-based sugarcane tube - 100% recyclable and producing 50% fewer carbon emissions than conventional plastic. Vegan, Leaping Bunny certified, gluten-free, and proudly made in Vancouver, Canada.\u003c\/p\u003e\n\u003ch2\u003eWho's It For\u003c\/h2\u003e\n\u003cp\u003eAnyone who wants the benefits of the Before formula without the intensity of SuperMint. Particularly well-suited to those with mint sensitivity, sensitive teeth or gums, or anyone who simply prefers a gentler flavour experience in their daily brush. A great entry point into the Before range for those who've been put off by overpowering toothpastes in the past.\u003c\/p\u003e\n\u003ch2\u003eFlavour Profile\u003c\/h2\u003e\n\u003cp\u003eSoft, smooth, and subtly sweet. MellowMint blends coconut oil and cornmint with a touch of spearmint for a calm, cool mint character that refreshes without intensity. Think clean and gentle rather than cold and sharp - the sweetness comes from organic stevia, not sugar.\u003c\/p\u003e\n\u003ch2\u003eKey Benefits\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSafely Whitens Without Peroxide\u003c\/strong\u003e - Low-abrasion hydrated silica gently lifts surface stains and polishes enamel without irritation or sensitivity.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSupports Oral Microbiome Health\u003c\/strong\u003e - Xylitol, arginine, and zinc work together to inhibit harmful bacteria, neutralize acids, and support a balanced oral environment.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoothes and Strengthens Gums\u003c\/strong\u003e - Organic aloe vera calms gum tissue and delivers antioxidant support for overall oral health. Gentle on Sensitivity - The low-abrasion formula and mild MellowMint flavour make this well-suited to those with sensitive teeth or gums.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNaturally Sweetened\u003c\/strong\u003e - Organic stevia and xylitol provide sweetness without sugar, while xylitol actively inhibits the bacteria responsible for tooth decay.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBalanced Coconut Oil Foaming\u003c\/strong\u003e - Natural coconut-derived foaming delivers a smooth, satisfying lather without the stripping sensation of SLS.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIndustry-First Sustainable Packaging\u003c\/strong\u003e - Plant-based sugarcane tube is 100% recyclable and produces 50% fewer carbon emissions than conventional plastic toothpaste tubes. \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eKey Ingredients\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eXylitol\u003c\/strong\u003e (*Organic) - A natural sugar alcohol derived from non-GMO corn cob that actively inhibits the bacteria responsible for tooth decay while supporting a balanced oral microbiome.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHydrated Silica\u003c\/strong\u003e - A low-abrasion mineral that gently polishes away surface stains without damaging enamel, leaving teeth visibly brighter over time.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eArginine\u003c\/strong\u003e - An amino acid that helps neutralize acids in the mouth, supports remineralization, and promotes long-lasting freshness between brushing.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eZinc Oxide\u003c\/strong\u003e - Fights harmful bacteria, reduces plaque buildup, and supports healthy gum tissue.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAloe Vera\u003c\/strong\u003e (Aloe Barbadensis Leaf Juice) (*Organic) - Soothes gum tissue, reduces inflammation, and delivers antioxidant support for overall oral health.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMCT Coconut Oil\u003c\/strong\u003e (Caprylic\/Capric Triglyceride) - A natural antimicrobial agent derived from coconut that supports oral microbiome balance and contributes to the formula's smooth, non-drying texture.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCornmint Oil \u003c\/strong\u003e(Mentha Arvensis) - Delivers the formula's primary gentle mint character with a cooling quality that's noticeably softer than peppermint.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSpearmint Oil (\u003c\/strong\u003eMentha Spicata) (*Organic) - Adds a light, slightly sweet mint dimension that keeps the flavour profile calm and well-rounded. \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eHow To Use\u003c\/h2\u003e\n\u003cp\u003eApply a pea-sized amount to a wet toothbrush. Brush thoroughly for at least one minute, preferably after each meal or as directed by a dentist. Do not swallow. Children under 6 should use a pea-sized amount under adult supervision. Consult a healthcare practitioner before use in children under 2 years of age. Should be used as part of an oral health routine that includes regular flossing and dental check-ups.\u003c\/p\u003e\n\u003ch2\u003eHow To Recycle\u003c\/h2\u003e\n\u003cp\u003eCarefully cut open and thoroughly rinse the inside of the tube. Confirm there is no toothpaste residue remaining. Place the tube and cap in your recycling bin.\u003c\/p\u003e\n\u003ch2\u003eWhy MASC Recommends This\u003c\/h2\u003e\n\u003cp\u003eMellowMint fills a genuine gap in the oral care space - a clean, effective fluoride-free whitening formula that doesn't default to an intense mint experience. The whitening and microbiome-support base is the same considered formulation as the rest of the Before range, and the MCT coconut oil adds natural antimicrobial support alongside the gentler flavour profile. For anyone who has been looking for a toothpaste that takes clean ingredients as seriously as Before does, but wants something a little easier going in the flavour department, this is it.\u003c\/p\u003e","brand":"Before Toothpaste","offers":[{"title":"Default Title","offer_id":49075232768239,"sku":"SP-377","price":14.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/2590\/files\/3_c254869f-a06f-4b45-b394-c2d30c35c9ea.jpg?v=1776722832","url":"https:\/\/shopmasc.com\/products\/before-fluoride-free-mellowmint-100ml","provider":"MASC","version":"1.0","type":"link"}